Retail Management
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Course Information
Subject code
MKTG
Subject Code Description
Marketing
Course Number
3630
Course Title
Retail Management
Catalog Subject and Course Number
MKTG 3630
Catalog Title
Retail Management
Course Description (Combined)
Prerequisite: MKTG 3000.
The study of the principles and function of retailing and retail management. The course features analysis of various fundamental problems in retailing, location, and layout; merchandise planning; buying and selling organizations; expense analysis and control; and coordination of store activities.
Credit: 3